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Get involved in this interactive session to experience the value of building a great brand for your business. Learn how to keep things simple when you're a start-up and discover ways to position your brand for success. Led by Tim McCleary, former global director of brand and design for GE and creator of three successful small businesses, the experience will help you set your brand off in the right direction -- and have some fun along the way.
Tim is the founder of The Involvement Practice and the architect of Brand Involvement®. His award-winning brand management and communications career has been diverse. Most recently, he led GE's global brand and design efforts for the company's 311,000 employees and taught branding at GE's executive training center. He's worked in internal communications, media relations, digital media and visual communications for companies such as Marsh, AAA, NBC, Warner Bros. and Bell Canada, and he's lectured on branding issues at Columbia, Cornell, Syracuse, MIT, Northeastern and the University of Virginia, among others.
November 19th, 2009
3pm - 5pm
Ryerson University
Ted Rogers School of Management
Room: TRS 1-003, 7th Floor, 575 Bay Street, Toronto
Free Event: To register email inquiries@lemonadeventures.com with your confirmation to attend.
Added on November 09, 2009
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